Carefully Crafted on February 04
Today’s post comes from Lauren Gray. As a community manager for several brands, Lauren has plenty of experience learning how to detach from her phone during off-hours. Here are her tips to help you do the same: ••• Post by: Lauren Gray As a community manager myself, I hate to step away from my phone […]
Carefully Crafted on January 30
Today’s post comes from my good friend, Betsy Decillis. Betsy and I met at a tweetup … then hung out at a Foursquare Day event in Columbus. Clearly, we’re two nerds made for each other! Thankfully, she also shares my love for red wine and the Yankees. Her post is incredibly timely. With all the talk […]
Carefully Crafted on January 28
I’ve written and re-written this intro at least three times. Today’s post is by Justin Goldsborough, and I’m having a hard time coming up with an introduction that does him justice. I could tell you about his penchant for bad puns, or his (sometimes questionable!) loyalty to the Kansas City Royals. But, I could also […]
Carefully Crafted on January 23
Are you ever amazed at the doors Twitter opens for you? For me, one of those doors led to a life-changing experience. Thanks to the wonderful Sarah Evans, I ended up on the phone with Danica Kombol, chatting all things social media. In the midst of the conversation, Danica mentioned that she was planning a […]
Carefully Crafted on January 21
While I’d “known” Jason Mollica for a while on Twitter, we had the opportunity to work together on a client project together last year, giving me the chance to get to know him and his work product on a much deeper level. Not only is he a hard worker, Jason is committed to mentoring students […]
Carefully Crafted on January 16
I love college football, so when I had the opportunity to be a “social media correspondent” at the Outback Bowl, I jumped at the chance. And, through that, I got to know Dan Holm. At the time, Dan was working on social strategy for Outback Steakhouse. Today, as one of the savviest brand-side marketers out there, he […]
Carefully Crafted on January 14
Matt LaCasse is one of those guys who goes all in on everything he’s working on, even if it’s not his campaign, but something he’s volunteering for. This, in fact, is how I got to know Matt a couple years ago. I was working on #WhyWeCelebrate, an initiative to honor veterans on Veterans Day, and […]
Carefully Crafted on January 09
One of my very first “Twitter friends” was David Spinks. Not only is he one of the nicest, most community-oriented people I’ve met through social media, but he’s crazy smart and a hard worker. And, while he probably wouldn’t call himself a PR guy, it turns out he’s pretty darn good at this PR thing. […]
Carefully Crafted on January 07
One of my 2014 goals is to surround myself with different voices and perspectives. This will come to fruition in a variety of ways (I hope!), but one of the ways I’d like to do this is through my blog. A couple times a week, I’ll be sharing guest posts from smart, savvy forward-thinking PR, […]
