Carefully Crafted on December 15

Media Training: Creating a Pre-Interview Briefing Document [Free Template]

So, you landed that coveted interview with the reporter/blogger in your industry … now what? I thought it might be helpful to share the pre-interview template we use at Geben Communication. Feel free to beg, borrow and steal from this document. Customize it to make it your own. But, whatever you do, be sure to adequately prepare for media interviews. You may only have one shot to tell your story. Hopefully, this tool will help!

Media Interview Briefing Template from Heather Whaling & Geben Communication

Do you have questions about interview prep or how to secure media coverage? Feel free to email me!


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  1. […] Heather’s media briefing template was featured as a must-use tool in this compilation of media prep […]

  2. […] factor between a great interview and a lackluster one. Want to see an example of a briefing sheet? PRTini has got a great example and over at Crenshaw Communications they have an article dedicated to […]

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