Sep15

Game On

by Heather Whaling

For a while now I’ve been contemplating some major, life-altering decisions — mainly revolving around my desire to live closer to my family in Ohio and wanting to do more to help nonprofits and small businesses improve their communication. Recently, I listened to a webinar about PR and social media, led by the brilliant Peter Shankman. During the call, Peter said:

“The only way to silence the voice of self-doubt is to cross the start line.”

Those 15 simple words resonated with me. Sometimes you just need to take a leap of faith. So, here I go.

GebenIn December, I will be moving to Columbus, Ohio and officially launching Geben Communication. We’ll focus on telling a story … communicating the right message to the right audience … influencing public perception. Connecting … communicating. Just as important, it’s about using a platform for good. Working with emerging brands and established small businesses. Helping nonprofits (my real passion). With Geben, I’ll combine my seven-plus years of fast-paced agency experience and depth of knowledge with quick turnaround and customized service.

But, that’s not all. I will continue to work with Costa DeVault, my current employer, on a variety of projects. It’s been a privilege to work for this incredible agency for the past four-plus years, and I am thrilled to continue the relationship. I’ve been fortunate to work for amazing bosses and alongside talented co-workers. I am so thankful that they, too, understand the importance of family.

The Geben website is in the works and will soon include more details. In the meantime, if you need marketing communications plans, media relations strategies, social media consulting or education, bylined articles, web content or collateral development, I’d love to talk with you. Email me at heather [at] gebencommunication.com, or let’s connect on Twitter, Facebook or LinkedIn.

While part of me is sad to leave Florida, especially our friends who accepted us as part of their own families, I am excited to start this new chapter of my life … to meet incredible people … and to help organizations that I believe in grow stronger.

To steal a line from The West Wing, “Game on.”

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Congrats! I wish you the best of luck and cannot wait to read about all your new adventures right here on your blog. Go get em'!!

I will be the first to say that Columbus will be thrilled and privileged to have you back. Looking forward to watching you take on the town by storm:)

I knew "My Meggie" would jump in here. Thanks for commenting -- I can't wait to live near you again! :)

Congrats and welcome to the ranks of the solo PR pros -- I know you'll love it!

Congratulations!! It's always exciting to follow someone in life's journey - especially one exciting like this. :-) Look forward to hearing more about this next chapter.

That's awesome, congrats on making the big jump! Also, as a native Ohioan, I can say that you chose a great place for your international headquarters.

Clay

PS - Awesome West Wing reference.

Thank you so much! I'm from Westervilly originally, so I'm really looking forward to getting back to the Buckeye State! :) And, glad you appreciated the WW reference. I figure it's always appropriate!

With great risk comes great rewards.
Best of luck.

Love the logo!!

I'm so glad you like the logo. I used Crowdspring... I'll have to blog about that experience soon. It was awesome! Thanks for the well wishes!

Congratulations, Heather. I'm so excited for you. I follow you on Twitter, but would love to connect with you elsewhere. (I'm a grant administrator for a non-profit and aspiring graphic designer and web developer.) I wish you all the best!

Thanks so much! Feel free to email or LinkedIn -- I'd love to connect in more than 140 characters! :)

Very, very, very excited for you! This is terrific news. It's a major jump (and let's be honest, one we have probably all thought about doing at some point), and I have the utmost respect for you for doing this.

Enjoy the hell out of the ride, kick some ass along the way and I know you'll do great. Looking forward to seeing it come into fruition very soon!

Keith, you rock. Thanks so much for that! :)

Wishing you the very best! I took the leap about 6 years ago, and while it's been up and down at times, I've never regretted it. I'm certain you'll rock it. :)

Thanks so much! I love hearing from people who have also made the leap. Crazy, exciting times!

Congratulations, Heather! What a big move -- but it sounds like it's a fantastic start to a new phase of your life and career. Good luck!

Always great to see someone take that leap and pursue their passion. Sounds like you're really excited about the redirection. Very pumped for you and I know you'll do great things.

It'll be some time before I build the cojones (and experience) to take a leap like this one.

Best of luck with everything. Here's to your success!

THanks, D :) Really appreciate it!

You know I'm going to miss you like crazy ... :) We'll have to Skype or something!

Trackbacks

  1. [...] Whaling has recently announced that she’s leaving her current position at Costa DeVault to pursue a new adventure.  In [...]

  2. [...] Starting Dec. 1, Heather is taking a brave step and going out on her own as a PR consultant. “Game on” as she said on a  recent blog post. But Heather’s entry into the game is unique compared to so many of our peers who have made a [...]

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