Like a good cocktail, this mix of news — hand-crafted by Team Geben — will enlighten, inspire and educate. Cheers and happy reading!
- The Pitch That Launched Birchbox, The $485M ‘Stuff In A Box’ Business
- 19 Must-Read PR & Social Media Website
- Study: Millennials Trust Their Friends, Not Advertising
- 10 Tips For Crafting the Perfect Tweet
- Why the PR Industry Is Ripe for Disruption
- 5 Simple Ways to Tighten Your Writing
- Why Smart Strategies Require Even Smarter Questions
- 4 Ways Marketers Will Benefit From the New iPhone
- Instagram’s New Features Will Turn You Into A Photography Pro
- Can Pinterest Convince Brands to Buy Mobile?
- The Importance of Saying Thank You
- The Largest Makerspace On The Planet Opens In Columbus, Ohio
- 3 Ways to Measure the Strength of Your Brand Community
- 13 Common Email Phrases — and What They Really Mean
- 70 Rising Social Media Stars
- A Client Can Be Wrong, Help Set Them Straight
- What Happens When Vacation Turns Out to Be Harder Than Work
- The Complete Beginner’s Guide to Slide Decks: 10 Actionable SlideShare Tips for Maximum Results
ICYMI, this week’s issue of A fresh AP[PR]OACH shared how Mountain Dew dug through Twitter’s archives to build buzz for the launch of Baja Blast bottles. Want more PR case studies delivered directly to your inbox? Sign up for A fresh AP[PR]OACH.
Follow Team Geben on Twitter for more articles and resources throughout the week. Say hi and tell us what you’re reading, too!