Carefully Crafted on August 22
Like a good cocktail, this mix of news — hand-crafted by Team Geben — will enlighten, inspire and educate. Cheers and happy reading! Why You Should Be Reading (and Writing For) Medium #Ferguson Exposes the Fault Lines Between Facebook and Twitter 5 Keys to Social Media Measurement For Every Network You’ll Never Guess the Best […]
Carefully Crafted on August 20
Plenty of agencies offer traditional and digital PR services. So, what makes Geben different? It’s the “house rules” we’ve created and play by. These are the guiding philosophies that shape how we approach our work, interact with clients/partners, and support each other. These 10 rules provide context for decision-making. It’s how I evaluate personnel, clients, partnerships and […]
Carefully Crafted on August 18
If you’re new to prTini, the Double Shot is a semi-regular feature where I highlight two people, tools or timely articles that I recommend. The goal? A quick read with helpful, actionable takeaways. Since Facebook announced its plans to ban “like-gating” come November (Need a quick vocab lesson? Like-gating is just a fancy way of […]
Carefully Crafted on August 15
Like a good cocktail, this mix of news — hand-crafted by Team Geben — will enlighten, inspire and educate. Cheers and happy reading! Product Hunt, PR Tools and My Advice for Startups 3 Cores of New Age PR: Is Tweeting Public Relations? 10 Social Media PR Lessons From #OITNB De-stress to Boost Productivity in Work […]
Carefully Crafted on August 13
Yesterday, I moderated a panel on PR and big data at FPRA’s Annual Conference. While I was listening to the panelists – Adam Singer, Deirdre Breakenridge and Shonali Burke – share their insights and advice, I realized something: I could listen to Shonali talk about measurement all day, every day. Shonali and I have actually participated on a few panels and […]
Carefully Crafted on August 08
Like a good cocktail, this mix of news — hand-crafted by Team Geben — will enlighten, inspire and educate. Cheers and happy reading! If you’re in PR, Google Analytics should be your best friend. (If not, you’re missing out on some seriously helpful insights!) That’s why this week’s edition of The Weekly Cocktail is all […]
