When was the last time you read a book that significantly impacted your life? For me, it was last year, when I read Half the Sky, by Nicholas Kristoff and Sheryl WuDunn. From their website: From two of our most fiercely moral voices, Half the Sky: Turning Oppression into Opportunity for Women Worldwide is a passionate call […]
Tag Archives | social TV
Carefully Crafted on October 01
Carefully Crafted on February 17
A Social TV Primer
Between the Super Bowl and the Grammys, we’ve heard a lot about this idea of “social TV” and creating a second-screen experience for viewers at home. What does this mean? Who’s doing it well? And how can brands get involved? This week’s Follow Friday post is from Andrew Shipp, who offers some social TV insights […]
Carefully Crafted on January 31
The Super Bowl and Social Media: What to Watch For
Did you catch Honda’s Matthew Broderick-Ferris Bueller Super Bowl commercial? Some people believe Broderick sold out, while others see the commercial as a hilarious update on an iconic movie character. Either way, with more than 3 million views on YouTube in less than 24 hours, Honda has kickstarted the online conversation and sparked early buzz […]