I’m excited to introduce a new project I’ve been working on with Justin Goldsborough: PR 2.0 Chat TV. Each week, we’ll focus on a different topic related to public relations and social media trends, best practices … and what’s next. In this first episode, we talk about crisis communication lessons businesses can learn from the […]
Tag Archives | Crisis Communication
Carefully Crafted on January 17
Carefully Crafted on April 12
5 Steps to Develop a Crisis Communication Plan
When a crisis situation develops, time is of the essence. There’s a saying: “If you’re not quick, you’re not relevant.” That’s why companies need to have a crisis communication plan in place BEFORE a potentially hazardous situation arises. But, what does that mean? What elements should be included in your crisis plan? While there’s no […]
Carefully Crafted on January 12
Team Conan Backs NBC PR Into a Corner
Are you on Team Conan or Team Leno? Even before Conan O’Brien released his must-read statement, the online crowd seemed to be in Conan’s corner in the NBC’s late-night television feud. Team Conan was pulling ahead. And then he released a brilliant, clever, witty, effective statement, which said in part: Six years ago, I signed […]
Carefully Crafted on August 14
Communicating "Eagles Sign Vick"
Thankfully, it’s football season again. Yesterday, news broke that Vick was about to join the Eagles. By signing Vick on Tuesday and waiting until Friday to make the announcement, the Eagles took a huge PR risk. It’s a lesson in crisis communication.
Carefully Crafted on December 29
The UAW has a PR Problem
Growing up, my family enjoyed the benefits of union membership. (My dad was a Teamster.) I was fortunate to experience the positive impact of unions and their importance in protecting workers’ safety and other rights. Not long after starting my professional career, I worked on a major public awareness campaign with the UAW in Toledo, […]