Carefully Crafted on April 16
Part of my goal here on prTini and through the weekly e-newsletter, A fresh AP[PR]OACH, is to provide relevant, actionable tips, tools and case studies to help all of us get smarter and more creative. That’s one reason why I love sharing case studies from our client work, as well as highlighting a best practice/case study […]
Carefully Crafted on April 15
Two words every PR pro loves to hear? Shoestring budget. Next time you have to operate on one, stretch your resources with these tips from educational marketing consultant Shane Haggerty: ••• Post by: @ShaneHaggerty For nearly a decade now I have worked in a world of marketing and communications where resources and time are limited. In […]
Carefully Crafted on April 14
In the service business, time is literally money. When you run the business, that means most of your time is spent on activities that generate revenue. As a result, business owners have to be thoughtful — strategic, even — about how they spend their time. That’s why we hate getting emails that say “let me […]
Carefully Crafted on April 11
Like a good cocktail, this mix of news — hand-crafted by Team Geben — will enlighten, inspire and educate. Cheers and happy reading! It may not be listed in your job description, but networking is one skill that every PR pro should have. These 18 links will help you be successful: The Final Step to […]
Carefully Crafted on April 10
Today’s post comes from Dan Farkas, a good friend of mine, and — as you’ll see from this post — an avid sports fan. You know it’s a good read when it includes Johnny Manziel, Alex Rodriguez and Will Gardner. (Sidenote; Fans of The Good Wife, can we please take about how I’m still not […]
Carefully Crafted on April 09
I’m a big believer in the power of nonprofits. In fact, “geben” (the name of my company) means “to give” in German. At Geben, we offer a discounted nonprofit rate and offer pro bono services to organizations that share our commitment to disrupting the status quo, but now we want to do more to help nonprofits. For […]
