Carefully Crafted on June 27
Like a good cocktail, this mix of news — hand-crafted by Team Geben — will enlighten, inspire and educate. Cheers and happy reading! Is Your Content Credible Enough to Share? 8 Surging Startup Industries to Watch The World’s 17 Best Print Campaigns of 2013-14 Brands Sink Their Teeth Into Suarez World Cup Controversy Bright Young […]
Carefully Crafted on June 26
When it comes to contracts, there are four words every PR pro should live by: Get. It. In. Writing. Below, Kellye Crane, founder of Solo PR Pro and #solopr chat, explains how everyone in PR — agency, in-house or independent consultant — should know the different types of contracts that exist and the specifics of what’s in […]
Carefully Crafted on June 25
My office used to be a coffee shop that we converted — using this word very loosely — into an office space. The front room is totally open. The old kitchen is our conference room and we have a tiny kitchen and bathroom off the conference space. Basically, we have two workspaces. I love the openness. I think it […]
Carefully Crafted on June 24
When we get busy with client announcements/launches and social campaigns, it’s easy to forget about Geben PR and social media. So, earlier this year, we started using Basecamp’s calendar feature to plan our own content. Today’s guest poster, Maria Diestro, shares how she’s used Asana, a similar tool, to streamline communications efforts for Second Harvest Food Bank: […]
Carefully Crafted on June 23
Ever attended a hackathon? You probably think of a bunch of guys in hoodies, writing lots of code, right? To some extent, that’s true, but hackathons aren’t just for developers. Earlier this spring, I came across an article on TheMuse.com which declared a hack day “the event you should plan for your team ASAP.” Everyone on the team leaves their standard […]
Carefully Crafted on June 20
Like a good cocktail, this mix of news — hand-crafted by Team Geben — will enlighten, inspire and educate. Cheers and happy reading! Innovation by Necessity: 3 Non-Tech Businesses and the Technology They Created Burberry Launches Twitter-Based Calendar Invites Bio Is Changed is the New Twitter Tracking Tool More People Should Know 5 SEO Trends […]
