Each week, Geben will compile and share some of our favorite PR and social media articles. As we close out this new week, here are some of this week’s must-reads:
- The Best Social Media Tools of 2013 (so far)
- Why is Facebook Blue? The Science Behind Colors in Marketing
- Scholastic engages–and increases–Facebook fans with live author chats
- Starbucks, BuzzFeed Introduce Reaction-Cam to Create Animated GIFs of Your Face
- Fashion Billionaire Tory Burch Talks Oprah, Eric Schmidt, And The Importance Of Thick Skin
- Flipboard Brings Personalized Magazines To Android, Heads To The Web With New Magazine Management Tool
- Ebook: Eye on the prize: How brands are winning with social media contests and sweepstakes
- 87% of Tech Startups Hiring this Year
- Teen creates tool that prevents spoilers from appearing on Twitter
- 8 Marketers Doing Big Data Right
- Have a Big Heart, Play Nice, Boost the Bottom Line
- Mastery, Autonomy, Purpose: The Science of What Motivates Us
Follow Team Geben on Twitter for more articles and resources throughout the week. Say hi and tell us what you’re reading, too!