Each week, Geben will compile and share some of our favorite PR and social media articles. As we close out this new week, here are some of this week’s must-reads:
- How Digital Behavior Differs Among Millennials, Gen Xers and Boomers
- There’s No Such Thing as a Tech Company Anymore
- Taco Bell’s Lesson in High-Low Branding
- CEOs and Social Media: How to Make a Case For Investment
- Survey: Most Pros Measure PR But Aren’t Thrilled About It
- Sprout it teaches you how to grow your own vegetables with harvesting schedules, tasks and reminders
- Soccer Apps We Like
- Report: 70% of Consumers Trust Brand Recommendations From Friends
Follow Team Geben on Twitter for more articles and resources throughout the week. Say hi and tell us what you’re reading, too!