Carefully Crafted on May 16

The Weekly Cocktail: Week of May 12

Like a good cocktail, this mix of news — hand-crafted by Team Geben — will enlighten, inspire and educate. Cheers and happy reading! 

ICYMI, this week’s issue of A fresh AP[PR]OACH shared how eight highly customized blogger “experiences” helped Florida Marriott hotels reach 5 million potential customers. Want more PR case studies delivered directly to your inbox? Sign up for fresh AP[PR]OACH.

Follow Team Geben on Twitter for more articles and resources throughout the week. Say hi and tell us what you’re reading, too!

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