Carefully Crafted on January 20

Startup PR: A Live Twitter Discussion #prstudchat

Interested in startup PR? Join me Tuesday evening for a live Twitter chat about startup PR. I’ll be the guest on #prstudchat — a chat for PR students, professionals, educators and pros.

I love working with these emerging brands. In fact, that’s why more than half of my clients are in the startup space. Share my love of startups? Then join us on January 21 at 8:30pm ET, using the #prstudchat hashtag.

A bit more about the chat:

For students and recent grads with an entrepreneurial spirit, startups provide an ideal training ground to expand your skills, witness the ins and outs of growing a business from the ground up, and gain a wide-range of valuable, hands-on experiences.

But, startup PR is very different than managing PR for a more traditional, established company. And, it’s this difference – plus the nuances, pros and cons – that we’re going to discuss during January’s #prstudchat. We’ll cover a range of questions, including:

  • How does PR for startups/emerging brands differ from PR for established companies?
  • Pros/cons for startups outsourcing PR  vs hiring an internal staffer?
  • What are some new examples of startups with smart PR  strategies?
  • If you’ve never worked with startups, how can you get your foot in the door?
  • Startups are very nimble. How do you stay ahead of the client? And, how does this impact PR strategies?
  • What are the best blogs, resources, etc. to subscribe to for startup PR tips, best practices, case studies, etc?
  • Why do startups need PR?

Have other questions about startup PR? Tweet them to me (@prTini) in advance. Hope to see you on Twitter on January 21 at 8:30pm ET!

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