From bazaars in the town center, to “bazaars” on Etsy — technology has drastically shifted how we buy and sell. Whether you spend your money on Amazon and eBay, or RueLaLa, Birchbox or Warby Parker, the shopping experience evolved as technology advances. In recent years, as tech developments have accelerated, we’ve seen rapid changes and new commerce opportunities emerge; however, we’ve also seen a desire to support local retailers, just like in the “olden” days. And, some of our favorite brick-and-mortar stores are leveraging technology to level the playing field and create stronger customer-brand experiences.
So, where do we go from here? This infographic, from SeeMore Interactive, offers an overview of the shopping evolution, while looking at what’s next:
Note: While SeeMore Interactive is a Geben Communication client, we’re big fans of shopping, so we would have shared this infographic anyway!