Comments on: Proof that Social Media Success Doesn’t Require a Big Budget

By: benjirobinson

benjirobinson — Wed, 18 Apr 2012 19:46:41 +0000

@gebencomm You guys are like the Bon Iver of PR. You don’t need awards to appreciate what you are doing, but you still have a gratuitous attitude in being recognized for it. That’s right, I just compared you to Bon Iver…sorta.

By: AdamLehman

AdamLehman — Wed, 18 Apr 2012 17:18:07 +0000

Great stuff! I’m continually amazed at companies that throw money away at web marketing…. Props to you for elevating the level of PR campaigns that don’t break the bank.

By: sheilas

sheilas — Wed, 18 Apr 2012 17:14:10 +0000

Congrats, Heather! It’s really a blessing to NOT be able to throw money at social communications, because your audience does not want to be “bought.”

Less money means more hustle, more creativity and more real stories by real people….all of which is exactly what social demands. Yay for the little guys and gals.