Comments on: It’s the Small Things

By: Nicolena

Nicolena — Tue, 15 Sep 2009 00:08:13 +0000

I agree with you 100% – the small things in life really make the biggest impact.

One small thank you gesture that stands out in my mind is from Rachel Esterline (@rachelesterline). She spent about a half day job shadowing me and a few of my colleagues at the PR agency where I work. Not only did she send me a hand-written thank you card after the job shadow, but she also sent me a Christmas card a few months later thanking me again for my time and expressing that she hoped to stay in contact. I was touched that she thought to send me a Christmas card, and it really made her stand out in my book!

By: Chuck Hemann

Chuck Hemann — Fri, 11 Sep 2009 20:29:24 +0000

I’m feeling like a total idiot…only in that I never knew about this blog until today. What’s the matter with me? Seriously…Anyway, this is a great story, and one that should be shared with a broader audience. People are drawn to Chris because they sense a genuine human being there. Same with Danny, same with the other people mentioned here. It’s an important component of the social media equation, and life in general, that isn’t talked about enough!

By: heatherwhaling

heatherwhaling — Fri, 11 Sep 2009 15:24:21 +0000

Valerie, I've never heard of that book. I may have to add it to my reading list!

By: heatherwhaling

heatherwhaling — Fri, 11 Sep 2009 15:12:48 +0000

Thanks for joining the “We Heart Danny” party. And, more importantly, thanks for being *you.*

By: heatherwhaling

heatherwhaling — Fri, 11 Sep 2009 15:11:51 +0000

Sara, thanks so much for giving us this example. That's why we all love Danny!

Sasha, I totally hear you when you say that we as communicators forget to communicate sometimes. We were just talking about that the other day in my office. We're constantly on the phone or emailing people or interacting with people as part of our jobs — it's easy to let the “personal touch” type communication slip through the cracks.

You said it better than I did: “That's the power of communication, that's the power of engagement, that's the power of contact.” Couldn't agree more!

By: heatherwhaling

heatherwhaling — Fri, 11 Sep 2009 15:09:19 +0000

You're exactly right. No matter how busy we get, just taking a minute to pull back and say “hello” or “thank you” really goes a long way. Thanks so much for reading and sharing!

By: Danny Brown

Danny Brown — Fri, 11 Sep 2009 14:36:33 +0000

The samll things make a massive difference for sure. Think of the moon landing speech: “One small step for man, one giant leap for mankind”, or the lone student facing down the tanks in Tinhamen Square (probably spelled wrong!!). It just took one small event or act to help change the course of the world.

Every thing we do means something; whether it's a phone call, a tweet, an email or even just a smile at a stranger on the train. Our lives are full of dull grey areas; it's nice to light them up and it doesn't cost a penny.

Thanks for this post and being you, Heather – always a pleasure.

By: Danny Brown

Danny Brown — Fri, 11 Sep 2009 14:30:00 +0000

Aww, thanks Sara – so glad we hooked up and continued the conversation as well. And I hear you – some of the friendliest folk around at the minute seem to be coming from the Gen Y space. Us oldies can learn a few things yet

By: Karen’s Public Relations Blog » Social Media strategies to consider when managing online reputation

Fri, 11 Sep 2009 14:28:53 +0000

[...] focus on the relationships and networking opportunities that arise, and recognize that it is the small interactions that really pay off in establishing a proactive reputation. Whether it is answering an email from someone that enjoyed [...]

By: Danny Brown

Danny Brown — Fri, 11 Sep 2009 14:28:16 +0000

Amy rocks – even when on the cocktails!