Dec15

Media Training: Creating a Pre-Interview Briefing Document [Free Template]

by Heather Whaling

So, you landed that coveted interview with the reporter/blogger in your industry … now what? I thought it might be helpful to share the pre-interview template we use at Geben Communication. Feel free to beg, borrow and steal from this document. Customize it to make it your own. But, whatever you do, be sure to adequately prepare for media interviews. You may only have one shot to tell your story. Hopefully, this tool will help!

Media Interview Briefing Template from Heather Whaling & Geben Communication

Do you have questions about interview prep or how to secure media coverage? Feel free to email me!

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{ 2 trackbacks }

8 Briefing Essentials for Your Exec’s Next Big Interview | Geben Communication
May 15, 2012 at 9:13 am
The world MIGHT end on Friday…but in case it doesn’t: SYNTK | Jess AsPRing
December 17, 2012 at 1:22 pm

{ 3 comments… read them below or add one }

KeithTrivitt December 15, 2010 at 6:37 am

Terrific resource! Thanks for sharing and taking the time to formulate such smartly-written thoughts and points of focus for those of us who counsel others on media interviews.

Russell Working April 26, 2012 at 1:25 pm

Heather, thanks for this. Interesting. I’d like to connect with you for, well, an interview (for PR Daily and Ragan.com). I’ll tweet as well.
 
Russell Working
http://rworking.wordpress.com/

hardik July 23, 2012 at 10:00 am

Thank you for any other informative website. The place else could I get that type of info written in such a perfect way? I’ve a project that I’m just now operating on, and I’ve been at the glance out for such information.

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