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From the category archives:

Social Media

Jul20

Improve Facebook Engagement by Incorporating Data-Backed Best Practices

by Heather Whaling

May27

Recapping a Week of Social Media Discussions, Tips & Ideas

by Heather Whaling

Mar15

HOW TO Write a PR Plan: Situation Analysis, Research and Goals/Strategy/Objectives

by Heather Whaling

Mar10

Facebook Groups and Collaboration

by Heather Whaling

Mar3

Add a Digital Twist to Corporate Giving

by Heather Whaling

Feb23

Choose Your Own prTini Adventure

by Heather Whaling

Feb11

PR & Social Media Infographics

by Heather Whaling

Feb3

2 PR Lessons from Kenneth Cole’s Twitter Mishap

by Heather Whaling

Feb2

Online Influencers: Who are they and what do you do with them?

by Heather Whaling

Jan25

Online + Offline = Better PR

by Heather Whaling

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  • About Heather

    Heather Whaling launched Geben Communication to deliver integrated, effective PR, marketing and social media. Clients range from national, recognizable brands … to start-ups and nonprofits. Named one of the top 30 PR experts to follow on Twitter, Heather co-moderates #pr20chat, a weekly exploration of technology’s influence on PR.
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